3 Iconic Logo Designs and Their Inspirational Stories

 

How does a simple graphic become an iconic logo design?

We all know the purpose of a logo is to make the brands familiar and that companies cannot go wrong with them. Although, whenever you see these logos, you rarely ever think about them. But there is a deep meaning behind each of them.

You have seen these logos on many different occasions throughout your life, but did you know about the stories behind them?

This article will briefly discuss 3 iconic logo designs that some of the most renowned companies use and the idea behind them that.

 

Let’s begin with the list:

 

1.      Walt Disney


The animation leader, Walt Disney, has always created a sense of personal touch with the audience. The logo design of the company is Mr. Walter Disney’s very own signature. It might not seem like the handwritten version, but it certainly does embody the vision with the magic that the company is known for.

 

2.      Nike

 


The popular logo of Nike does not need any introduction. This iconic logo design can be recognized worldwide, even without mentioning the company’s name. The design is commonly known as the “swoosh” logo. So, what’s the story behind this? Nike is the Greek goddess of victory. The designer Carolyn Davidson thought of representing the goddess’ wing to indicate movement and speed. It’s also worth mentioning that for this logo, she was only paid a measly $35.

3.      Amazon

There is an orange arrow beneath the text in the Amazon logo design. It has two meanings. Firstly, you can see that the arrow starts at “A” and ends at the letter “Z.” This shows that the company sells nearly everything you can name from A-Z. The arrow is also shaped like a smile to show how satisfied Amazon’s customers are.

Lastly,

It might not seem like much, but now you know the stories behind these iconic logo designs. Also, note how all these logos are minimalistic. This article has helped you become aware of the stories associated with these brand logos. So,

 

What lessons did you learn?

Comments

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  2. I learned that simplicity and personalization is the key to a successful iconic logo design USA.

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